A strategic approach to building a Brand Identity that resonates with your target audience
Clarity, consistency, and impact from day one
Consistent, compelling,
and built for success
Brand identities can often be confusing, misaligned with products and services, or inconsistent across collateral and touchpoints.
At Formulate, we create strategic, visually compelling brand identities that bring clarity to your offering, resonate with your audience, and ensure consistency across every brand interaction.
Our process is straightforward. We collaborate with you to develop a clear brief, immerse ourselves in your industry, and craft unique concepts that align with your vision.
Strong brands start
with strong foundations
Without a strong, consistent brand foundation from the start, there’s a risk of brand failure - or the need for an expensive rebrand down the line.
By partnering with Formulate, you gain an experienced agency that designs and develops a brand identity built to last - one that aligns with your business goals and leaves a lasting impression.
Examples of our successful Brand Identities
Repositioning J Club as the ultimate wellness destination
J Club now stands out in the luxury wellness sector, offering a compelling brand experience that attracts and retains high-value members.
Crafting an iconic identity for a seven-star experience
UMA’s identity seamlessly integrates with the Burj Al Arab’s seven-star status, reinforcing its reputation as an ultra-exclusive destination.
Jassim Alsuwaidi Advocates & Partners: A fresh look for the leaders in law
Redefining legal professionalism with Jassim Alsuwaidi's new identity.
Elevating ICON's brand identity and digital presence for global impact
Innovative rebrand and engaging website design for a leading Arcitecture firm.
Larte: where the heart of Italy comes alive
Reimagining the brand idenity of a Dubai-based Italian restaurant with bold abstract graphics and a refined color palette that capture the spirit of Italy.
Where tranquillity meets luxury: Dhevatara Beach Hotel's new brand identity
Transforming the hotel’s brand to reflect the serene luxury of Praslin Island, Seychelles
Our proven branding process
Stage 1: Briefing
The foundation of any great idea. At this stage, we work one-on-one with you to ensure we have the same understanding of the project so we can get our creative juices flowing.
Stage 3: Concept development
Now we bring your brand to life. In presentation form, we will develop the visual identity and key messaging to showcase how your brand will look across multiple touchpoints and brand collateral.
Stage 2: Research and analysis
We will build on any research you have already carried out to gain a deeper understanding of the market and your competitors.
Stage 4: Delivery
The day we’ve all been waiting for. Transferred to you in high-resolution files, your brand is now finalised and ready to be launched into the world.
Let's Formulate your brand identity
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